WORK / CLIP 006 · CASE STUDY

Red Hat
Ansible

Ansible Tower, explained with a factory.

ClientRed Hat
ProductAnsible Tower
Format3D animation
RED HAT · ANSIBLE
TRACKS USED ON THIS PROJECT
PREPre-production
PRODProduction
V1Editing + Motion Graphics
A1Music Composition
A2Sound Design + Mix
CCColor + Finishing
THE STORY
THE CLIENT

Red Hat Ansible Automation can automate every part of an IT environment. Ansible Tower is the framework that controls, secures and manages that automation for medium-to-large enterprises.

THE WORK

Ones, zeros and a factory.

How do you illustrate the inner workings of an application when it's nothing more than ones, zeros and electronic pulses?

We turned a technically complex process into a factory metaphor, so dense technical content became an easy-to-follow, fun-to-watch 3D animation.

STILL 01
STILL 02
STILL 03
END CREDITS

Who did what.

Pre-production
Concept DevelopmentStoryboardsProducing
Post-production
EditingMotion Graphics3D AnimationMusic CompositionSound DesignAudio MixVoiceoverFinishing
In collaboration with
The ChickenMusic + sound design
A PRODUCTION OFJumping Rock Media
⤓ DROP YOUR FOOTAGE HERE (FIGURATIVELY)

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the footage.

Tell us what you're working on. We'll come back with a plan and set up a time to talk.

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Ansible Tower

Red Hat Ansible Automation is automation software engine with hundreds of modules that can automate all aspects of IT environments and processes. Ansible Tower is a framework for controlling, securing, and managing automation through a user interface and RESTful API. It’s designed to help medium-to-large enterprises, operations, and distributed teams scale and operationalize a company-wide automation strategy.

Music and sound design by The Chicken


Developing visuals that represent the flow of data is challenging. How do you illustrate the vast inner workings of a computer application when the functionality is nothing more than ones, zeros and electronic pulses? We chose to abstract a technically complex process into a factory metaphor to bring this highly technical content into an easily digestible and fun-to-watch 3D animation.

Ansible_Red.jpg
Ansible_White.jpg