WORK / CLIP 012 · CASE STUDY

BASF

Biologicals and the future of sustainable farming.

ClientBASF Agricultural Solutions
SubjectResearch robot
Runtime3:18
BASF
TRACKS USED ON THIS PROJECT
PREPre-production
PRODProduction
V1Editing + Motion Graphics
A1Music Composition
A2Sound Design + Mix
CCColor + Finishing
THE STORY
THE CLIENT

Biological crop protection is an important step toward sustainable agriculture. BASF's BioSolutions portfolio helps farmers grow more sustainable food and keep plants healthy through natural partners like beneficial nematodes.

THE WORK

A one-of-a-kind robot.

BASF designed and built a one-of-a-kind robot for a very specific research project, work that's leading the way in environmentally sustainable farming.

This video shows how the robot performs a repeatable task precisely and efficiently, something no person could replicate, giving BASF's scientists more accurate, actionable data.

STILL 01
STILL 02
STILL 03
END CREDITS

Who did what.

Pre-production
Creative DirectionConcept DevelopmentScriptwritingStoryboardsProducing
Production
DirectingCinematographyLightingLocation Sound
Post-production
EditingMotion GraphicsSound DesignAudio MixColor GradingFinishing
A PRODUCTION OFJumping Rock Media
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BASF - Agricultural Solutions

Biological crop protection is an important step forward to further support sustainable agriculture – and BASF plays a vital role with its BioSolutions portfolio. Being used as a complementary or an alternative to conventional crop protection products, biologicals not only help farmers meet society’s ever-growing demand of more sustainably grown food, but also enable healthy plants through natural partners, such as beneficial nematodes.


BASF designed and built a one-of-a-kind robot for a very specific research project. The work that is conducted in their facility is leading the way in the next generation of environmentally sustainable farming. This video showcases the unique ability of the robot to perfectly perform a repeatable task, precisely and efficiently. It is an achievement that is impossible for a human to replicate and will provide their scientists with more accurate and actionable data.