WORK / CLIP 007 · CASE STUDY

IBM Watson Health

One animation built to work two ways: with sound online, silent on the trade show floor.

ClientIBM Watson Health
FormatExplainer animation
Runtime0:55
IBM WATSON HEALTH
TRACKS USED ON THIS PROJECT
PREPre-production
PRODProduction
V1Editing + Motion Graphics
A1Music Composition
A2Sound Design + Mix
CCColor + Finishing
THE STORY
THE CLIENT

IBM Watson Health helps leaders, advocates and influencers in health achieve remarkable outcomes, accelerate discovery and make essential connections on the way to solving the world's biggest health challenges.

THE WORK

Dual purpose.

Clients often come to us with unique challenges, and this one was no exception. IBM Watson Health needed a video that could live online with audio and also play in a trade show booth with no audio at all.

Go ahead. Watch the animation both ways and see if it works.

STILL 01
END CREDITS

Who did what.

Pre-production
Concept DevelopmentStoryboardsProducing
Post-production
Motion GraphicsSound DesignAudio MixVoiceoverFinishing
A PRODUCTION OFJumping Rock Media
⤓ DROP YOUR FOOTAGE HERE (FIGURATIVELY)

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the footage.

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IBM Watson Health

IBM Watson Health’s purpose is to empower leaders, advocates and influencers in health through support that helps them achieve remarkable outcomes, accelerate discovery, make essential connections and gain confidence on their path to solving the world’s biggest health challenges.


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Dual Purpose

Often times, clients come to us with unique challenges. This project was no exception. IBM Watson Health needed a video that could exist online with audio and also be used in a trade show booth with no audio. Go ahead… watch the animation both ways and see if it’s working.